Cannabis brands on social media are surrounded by so much gray area, it’s hard to know what makes their presence vulnerable to risks of suspension or worse. To help brands avoid those gray areas, I wrote five practices to help cannabis marketers future-proof their brands on social media for the National Cannabis Industry Association. At the time this published, I was on the NCIA's Marketing and Advertising committee and Next-Gen Advertising subcommittee.
Read the full article here: https://thecannabisindustry.org/five-best-practices-to-future-proof-your-cannabis-brand-on-social-media/
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